A major platform upgrade by Pump.fun, a popular Solana-based memecoin launchpad , is reshaping the crypto creator economy.
Following the launch of Project Ascend, the platform has seen an explosive surge in activity and payouts, attracting global attention and a new wave of creators.
Project Ascend: Enhancing Creator Earnings on Pump.fun
The new model overhauls how creators are paid on Pump.fun, introducing a dynamic fee system that gives them a larger cut in a project’s crucial early stages.
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In principle, as a token’s value increases, the fee rate decreases, a design meant to incentivize long-term growth over quick profits.
The impact was immediate and dramatic. In the first 24 hours, Pump.fun creators earned over $2.1 million in fees, with total commissions reaching $3.26 million, according to Messari .
Meanwhile, during September 3 alone, 30 creators earned more than $20,000 each under the new system.
One project, Gainzy, earned $88,000, even after what the platform described as a “miss-click,” indicating the payout was unusually high, according to Dune Analytics researcher Adam. Analysts predict this could trigger a boom in new creator coins.
The financial incentive has directly fueled a massive increase in new projects. On September 3 alone, 27,607 new tokens were deployed on Pump.fun, which is 21 times more than competing Solana memecoin launchpads such as LetsBonk (1,268) or Sugar (1,106).

Over the past 24 hours, Pump.fun’s trading volume reached $192.17 million, more than 21 times the $9 million recorded by its closest competitor, BonkFun.
According to analytics firm Messari, this boom has pushed Pump.fun’s visibility to new heights, with the platform’s “mindshare” among crypto users spiking 228% after the update
Why This Matters
Project Ascend shows a shift for the crypto creator economy, effectively turning Pump.fun into a more sustainable and lucrative platform for new projects.
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People Also Ask:
Project Ascend is Pump.fun’s latest upgrade, introducing a dynamic fee system to increase creator earnings and incentivize sustainable token growth.
The update was designed to make the platform more attractive for creators, encourage more token launches, and promote a sustainable creator-focused token economy.
Small and independent creators benefit significantly, as early-stage projects receive a larger share of fees, often surpassing earnings on traditional streaming platforms.
Creators earn a portion of transaction fees. Early-stage projects typically receive a larger share, while fees adjust as the token grows.