Crypto project launches up 1.500%, but 52% have already failed, report finds

• Solana token creation grows with use of Pump.fun
• 52% of Cryptocurrency Projects Have Failed Since 2021
• 1.500% increase in new tokens between 2021 and 2025

The cryptocurrency market witnessed an impressive growth in the creation of new projects since 2021. According to data released by CoinGecko, the number of tokens listed on the GeckoTerminal platform jumped from 428 thousand in 2021 to almost 7 million in 2025 — an increase of more than 1.500% in just four years.

Much of this progress is directly related to the popularization of Pump.fun, a memecoin launcher built on the Solana (SOL) blockchain. The tool allows any user to create and publish a token with just a few clicks, dispensing with technical knowledge and large financial investments.

Since last year, more than 10 million tokens have been launched through Pump.fun, according to data from Dune Analytics. CoinGecko points out that the phenomenon has contributed significantly to the proliferation of low-complexity assets and projects with little structure in the crypto ecosystem.

Despite the exponential growth, the survival rate of these projects is worrying. According to the report, more than half of the tokens created have stopped being traded and are considered inactive. In total, 3,7 million projects were classified as failed, equivalent to 52,7% of the total listed between 2021 and 2025.

The first quarter of 2025 saw the highest number of collapses. In that period alone, 1,8 million tokens failed — about 49,7% of all declines recorded in the past four years. The report notes that this movement may be related to a slowdown in the cryptocurrency market following Donald Trump’s inauguration in January, which coincided with a broader downturn in the sector.

The Solana blockchain continues to be a protagonist in this context, both due to the high volume of launches and the convenience offered to users. Even so, the data reinforces the sustainability challenge of projects, especially those linked to memecoins and tokens created with little technical basis.