World launches $1M build Latam program in Argentina

World, the biometric cryptocurrency and ID project, has launched the Build Latam initiative in Argentina, offering 1 million WLD (CRYPTO:WLD) tokens to support 15 tech projects across Latin America.

The program aims to help regional projects integrate World’s services into their products, highlighting Argentina’s growing role in the company’s Latin American strategy.

At the launch event, Martín Mazza, Tools for Humanity’s regional manager for Latin America, outlined new security protocols designed to protect user data.

Since October, World has implemented an Anonymized Multiparty Computation (AMPC) protocol to strengthen data privacy.

“What the system does is, to that anonymized proof of humanity, split it into different secrets that are stored in different databases guarded by different universities,” explained Mazza.

He compared the process to dividing a seed phrase into pieces and distributing them across separate databases, each managed by a different university, to increase security for users.

Mazza also clarified that World does not provide cash in exchange for user verification.

Instead, users receive rewards in the form of Worldcoin, the project’s native token.

“This asset gives you ownership over the network, it is the way to participate in the value it may have in the future and in the governance of the network itself,” Mazza said.

Argentina has become a significant market for World, with more than 2.2 million Argentines having verified their identity by scanning their irises at World’s orb devices.

Despite regulatory scrutiny and opposition from some Latin American governments, World continues to expand its presence and introduce new security measures to address data privacy concerns.